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Aligned with UMD’s mission and vision statements, strategic enrollment management (SEM) is an evolving approach to integrating all programs, practices, policies, and planning related to achieving the optimal recruitment, retention, and graduation of students.  SEM is aligned with system goals and will be reported in the UMD Accountability Report to the Board of Regents.

Enrollment management approach diagram

Recent Updates:

View the updated UMD Student Debt Infographic that explains the financial impact of a 
5th and 6th year

August 2018: SEM Retention Action Plan Update & Progress Report

First generation status, first-term academic performance and unmet financial need were identified as three areas for further review in Retention and Graduation Analysis by Race/Ethnicity (OIR, July 2016). Read the SEM Subcommittee's follow-up report from 

April 2017: Follow-up Report on Student Risk & Support

Student Success & Retention Update
February 2017

SEM Enrollment Indicators:

UMD administered the Student Satisfaction Inventory, Fall 2016.
View the full results.

You are invited to share comments pertaining to UMD's strategic enrollment management goals and strategies by contacting Mary Keenan, Assistant Vice Chancellor, Strategic Enrollment & Institutional Research.