University of Minnesota Duluth
MyU | Search | People | Departments | Events | News

 "Feed Your Head"

Read More Homepage Stories


Classic Rock Music Posters at the Tweed
Opening Reception on Tuesday, July 5 from 4-6 pm - Public Invited

Bonnie MacLean poster
Poster by Bonnie MacLean for The Yardbirds/The Doors/Richie Havens, 1967, Fillmore Auditorium, San Francisco, Calif.
Lee Conklin poster
Poster by Lee Conklin for The Who, 1968, Fillmore Auditorium, San Francisco, Calif.

Psychedelic Signatures, an exhibit of classic rock music posters from the late 1960s and early 1970s, is at the Tweed Museum of Art through January 15, 2012. An opening reception, to which the public is invited, will be held on Tues., July 5 from 4-6 pm. The posters are from the collection of Andrew and Victoria Olsen, both Duluth educators.

This exhibition is made possible in part by a grant provided by the Minnesota State Arts Board, through an appropriation by the Minnesota State Legislature, and a grant from the National Endowment for the Arts.

The thirty posters showcased in the Tweed exhibit came out of the San Francisco music and art scene from 1966 through 1972. Works by Lee Conklin, Rick Griffin, Alton Kelley, Bonnie MacLean, Stanley “Mouse” Miller, Victor Moscoso, and Wes Wilson are featured. Like so many of their generation, these artists migrated to the west coast, where critical masses gathered around musical performances.

Rock poster designers used pulsating patterns, intense colors, and images borrowed from pop culture to promote and mimic rock music. The artists were influenced by advertising images from the late nineteenth century as well as the curvilinear forms of art nouveau artists such as Alphonse Mucha and Aubrey Beardsley. The result was that the posters not only conveyed information, they conveyed a mood.

Mickey Hart, drummer for the Grateful Dead, summed it up, "The posters looked like what we were playing. They…didn’t just announce the concerts, they resonated with the styles of the times and described visually what the Grateful Dead, Big Brother, Quicksilver [Messenger Service] and the [Jefferson] Airplane were doing at the Fillmore and the Avalon [Ballroom] the following nights," foreword to Freehand: The Art of Stanley Mouse (Berkeley: SLG Books, 1993).

Victoria and Andrew Olson have been collecting rock music posters, records, and associated memorabilia for years. The Olson’s collecting activity often brings them face-to-face with artists, designers, and musicians of the era. Andrew writes about these experiences in a regular column in The Reader Weekly. Victoria teaches biology at The College of St. Scholastica, and Andrew teaches history at Holy Rosary School.

Important UMD Construction Information:
The Humanities building second floor corridor in front of the Tweed Museum will be CLOSED June 20-Aug. 26. Crews will be removing the floor tile in that corridor and replacing it with terrazzo. The Tweed Museum will remain open. The Tweed will be accessible from the Tweed Courtyard by the Northern Shores Coffee Shop Patio. All three Humanities stairwells will be blocked off at the second floor of Humanities building during construction. For more information, visit UMD Construction: detours and updates.

The Tweed Museum of Art is free and open to the public. Museum hours are Tues. 9 am-8pm, Wed.-Fri. 9am-4:30 pm, Sat. & Sun. 1-5 pm. The Tweed is located in Ordean Court on the campus of the University of Minnesota Duluth. For more information about the Tweed and its programs, call 218-726-8222 or visit:

Edited by Kathleen McQuillan-Hofmann,

Homepage Stories
UMD home page editor, Cheryl Reitan,

© 2018 University of Minnesota Duluth
The University of Minnesota is an equal opportunity educator and employer.
Last modified on 06/27/11 02:52 PM
University of Minnesota Campuses
Crookston | Duluth | Morris
Rochester | Twin Cities