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marketing and advertising

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Links:

ACNielsen - Marketing Information Company
Ad*Access - Advertising Database
AdCopyWriting.com - Free Resources to Copy Writing Work
AdFlip.com - Ads Archive
AdForum.com
AdPeople - News and Resources
TheAdStop - News Portal
Adweek.com
Adweek's Magazine Technology Marketing - News
The Advertiser - Magazine
Advertising Age - News
Advertising Online
Advertising Standards Canada
Advertising-UK - News
American Ad Agencies - Directory
American Advertising Federation
American Association of Advertising Agencies
Association of National Advertisers, Inc.
Best of Selling - Links for Selling Techniques
BToBOnline.com - News, Analysis
Business Insights Essentials* - Advertising
Business Insights Essentials* - Marketing
Business Publications Search Engine
Cable Television Advertising Bureau
ClickZ - Advertising/Marketing News
CyberSpeaker - Marketing Articles, News and Resources
DM News - Direct Marketing News
Dmoz- Industry Specific Ad Agencies
eMarketer.com - News, Database
eMarketnews.com
Everyday Business Online
Headlinespot - Business News
Interactive Advertising Bureau
Internet Advertising Report
Internet Retailer - News
Internet World
Marketing Hub
Marketing Terms - Dictionary
Mentor Associates - Resources for Selling
Outdoor Advertising Association of America
Paintedcows.com - Advertising and Marketing Resource
Point of Purchase Advertising International
Popular Culture Library
PROMO - News
Promotional Products Association International
Promotional Products Business - News and Resources
Reed Business Portal
Response Magazine - News for Direct Marketing
Search Engine Watch - Optimizing Exposure on the Web
SEO Today - Search Engine Optimization
Texas-Austin Advertising - Links
TMB - Interactive Marketing Services
Wall Street Journal - Business and Industry News
Webster's Online - Business Directory
Yahoo! News - Advertising Agencies

Industry Overviews*:

Advertising Agencies
Business Associations
Commercial Economic, Sociological, and Educational Research
Computer Integrated Systems Design
Construction and Mining (Except Petroleum) Machinery and Equipment
Cross Marketing
Direct Mail Advertising Services
Dried and Dehydrated Fruits, Vegetables, and Soup Mixes
Farm-Product Raw Materials, Not Elsewhere Classified
Forestry Services
Grain and Field Beans
Hogs
Livestock
Management Consulting Services
Mass Merchandising
Metals Service Centers and Offices
Plunkett's Advertising & Branding Industry Almanac
Professional, Scientific, and Technical Services
Public Relations Services
Rail Transportation
Regulation of Agricultural Marketing and Commodities
Signs and Advertising Specialties

MarketLine - Global Distributors Industry Profile (PDF)

Reference Books:

Advertising Age Handbook of Advertising: REF HF 5823 .L526
Dictionary of Marketing Terms: REF HF 5803 .T56
Encyclopedia of American Industries: REF HC 102 .E53
Encyclopedia of Emerging Industries: REF HD 2324 .E528
Encyclopedia of Global Industries: REF HD 2324 .E53
Encyclopedia of Major Marketing Campaigns: REF HF 5837 .E53
Finding Market Research on the Web: REF HF 5415.2 .B4565
The Handbook of International Marketing Communications: REF HF 5415.123 .H36
International Business Information: REF HF 54.5 .P33
The International Dictionary of Marketing: REF HF 5415 .Y33
Major Marketing Campaigns Annual: REF HF 5837 .M34X
The Maturing Marketplace: REF HF 5415.33 .U6 M36
Minnesota Business-to-Business Sales and Marketing Directory: REF HC 107 .M6 M5
U.S. Industry and Trade Outlook 2000: REF HC 101 .U54
U.S. Market Trends and Forecasts: REF HF 5415.1 .U76X
Wise Up to Teens: REF HF 5415.32 .Z65

Periodicals:

Adweek Magazine's Technology Marketing: Business Source Premier
Direct Marketing: Expanded Academic ASAP
Editor and Publisher: PER2047.0000
Industrial Marketing Management: PER2883.0000
International Journal of Research in Marketing: ScienceDirect
International Marketing Review: Business Source Premier
Journal: Academy of Marketing Science: PER3705.0000
Journal of Advertising: PER3177.0000 and Business Source Premier
Journal of Advertising Research: PER3178.0000 and Business Source Premier
Journal of Business and Industrial Marketing: PER3242.0000 and Emerald
Journal of Consumer Marketing: PER3311.5000 and Emerald
Journal of Current Issues and Research in Advertising: Business Source Premier
Journal of Interactive Marketing: Wiley
Journal of Marketing: PER3496.0000 and Business Source Premier
Journal of Marketing Communications: Business Source Premier
Journal of Marketing Management: Business Source Premier
Journal of Marketing Research: PER3118.7000
Journal of Marketing Theory and Practice: PER3497.0000 and Business Source Premier
Marketing Management: Business Source Premier
Psychology and Marketing: PER5216.5000 and Wiley
Technology Advertising and Branding Report: Business and Company Resource Center

Statistics:

About.com - Retail Advertising Statistics
Ad Age Data Center
Advertising Agencies
Advertising Expenditures by Media
eMarketer - Industry Statistics
Graphic Design

Promotion Marketing Association - Industry Statistics
Outdoor Advertising Services
Public Relations Firms

*Access On Campus. Off Campus by UMD Faculty, Staff, and Students


Links for UMD Labovitz School of Business and Economics

Last Update: March 28, 2013


 

 
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