"The Baby Boom has been highly influential and their opinions and demographics are a barometer of where the entire nation stands today. The Baby Boom is a very helpful source -- highly recommended." American Reference Books Annual

The new fifth edition of The Baby Boom: Americans Born 1946 to 1964 is a definitive reference by a nationally recognized authority on the Baby Boom. In it Russell analyzes the demographic and spending data you need to fully understand this huge and influential generation whose top concerns are financial security and health status.

The Baby Boom's 78 million members account for the majority of households with incomes of $100,000 or more, and they spend more than any other age group on most products and services. At the same time, the oldest Boomers are beginning to realize they may have to endure an old age with inadequate health care and meager incomes.

The Baby Boom: Americans Born 1946 to 1964 is designed for easy use. It is divided into ten chapters, organized alphabetically -- Education, Health, Housing, Income, Labor Force, Living Arrangements, Population, Spending, Time Use, and Wealth.

New to this edition are the latest statistics on the labor force participation, living arrangements, incomes, health, spending, and wealth of this generation. It includes a new chapter with fascinating data from the government's American Time Use Survey.

With The Baby Boom: Americans Born from 1946 through 1964 in your hands, you have a guide not only to boomers but to the likely course of our nation as well.

Quoted from publisher's website

REF HN60 .R868 2009

Older edition: REF HN60 .R868 2001

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