Marketing
Periodical and Book Databases
BizMiner
BizMiner offers industry financial analysis benchmarks for over 5,000 lines of business and industry market trends on thousands more. Their market analysis reports are available at the national and local levels down to the zip code. Bizminer is a great resource to use when developing business plans, or for any sort of entrepreneurship initiatives where you need to measure peer performance in an industry. Types of reports:
- Industry Financial Profiles
- U.S. & Local Market Research Reports (includes business failure rates)
- Area Demographic Profiles
- Sole Proprietor/Startup Profit & Loss
- Local Market Vitality Profiles
Business Analyst Online (BAO) is a Web-based solution that makes custom site evaluation and market analysis fast and easy. Utilizing extensive demographic, consumer spending, and business data, BAO provides detailed information and insights about consumers, their lifestyles and buying behavior, and businesses in your market area. With BAO, you can:
- Analyze trade areas, competition, supply and demand
- Evaluate sites
- Determine population within a specific drive-time or distance
- Identify and segment customers
- Reach your customers more effectively
- Explore markets in the US
- Click here to create an account and start using.http://www.d.umn.edu/~jvileta/FAQs/businessanalystonline.html
Business Insights: Essentials
Company & industry news linked to electronic reference books. Contains
histories, market shares, rankings, industry surveys, and investment reports.
Business
Source Premier
Full text of over 3,400 business periodicals. This is our largest business
database. It provides our best access to scholarly journals. It also has special
reports, including "SWOT" analysis. Note the green "company
profiles" tab, which will allow you to access over 5,000 MarketLine Company
Profiles.
Dissertations & Theses
Indexes all American doctoral dissertations since 1861 covering all subjects. Full-text of "Big Ten" University dissertations, from about 1997 to present, are available to UMD students, faculty, and staff.
EBSCO
MegaFILE
EBSCO MegaFILE's subject strength is its wide
coverage, providing indexing and fulltext for scholarly journal articles
on every topic, in addition to general and popular magazines and business-related
periodicals. The database combines three separate EBSCO databases, to which
the UMD Library also subscribes --
- Academic Search Premier (scholarly journals)
- MasterFILE Premier (general, popular, news and editorial magazines)
- Business Source Premier (business and trade scholarly journals, magazines, and newsletters)
Emerald
A smaller business database with full text of scholarly journals in English,
many of which are based in Europe.
Google Book Search
With this service, search for any keywords and discover which books are highly ranked for them. You may be able to find and read a few pages of the scanned book in context. Over 12 million books have been scanned. Use "Get-It" or our UMD "Inter Library Loan" systems to access these books.
Google
Scholar
Indexes scholarly literature. Strong in the areas of medicine, engineering,
the sciences, and business. Provides relevancy rankings based on the citation
patterns of the articles. Sources are linked to UMD Library electronic
holdings via "Find It."
Lexis-Nexis
Academic
A massive database of full text articles. Strong in the areas of news,
law, and business. Also contains many trade publications.
NBER Working Papers
Contains the full-text of working papers from the National Bureau of Economics Research. The NBER covers four areas of empirical research: developing new statistical measurements, estimating quantitative models of economic behavior, assessing the effects of public policies on the U.S. economy, and projecting the effects of alternative policy proposals. Many of its publications, including its working papers, NBER reporter, and NBER digest, are available for download. NBER is updated frequently.
See also these three other sources of working papers:
NewsStand
Contains the full text of newspaper articles from over 350 titles. Provides
our only source of electronic access to the Wall Street Journal.
PsychINFO
Subject: Psychology Type: Bibliographic citations and abstracts Materials Covered:
Indexes more than 1,932 journals on psychology, psychiatry, sociology, education,
linguistics and physiology. The database indexes journal articles from 1887
to present and book/book chapters from 1987 to present.
SBRnet (Sports Business Research Network)
SBRnet (Sports Business Research Network) provides resources related to the business of sports including industry-developed market research, government statistics, facility reports and news, international market publications, customized research, and directories.
Sociological
Abstracts
Subject: Covers many topics related to sociology including aging, anthropology,
criminology, crisis intervention, demographics, development policy, education,
law and penology, race relations, social psychology, sociology, urban development,
urban studies, violence Type: Index to articles, papers, and dissertations;
citations and abtracts Materials Covered: Articles in over 1600
English-language journals ; selected papers given at conferences; dissertations Dates
of Coverage: 1963 -
Find over 200 MILLION books, government documents, videos found in thousands of libraries. THIS IS OUR BEST SOURCE FOR FINDING AND ORDERING MATERIALS THROUGH OUR FREE INTERLIBRARY LOAN SERVICE. Interlibrary Loans often require 1-3 weeks or more to fulfill.
Marketing Databases
Passport: Global Marketing Information Database (Passport GMID)
An integrated on-line information system providing key business intelligence on countries, companies, markets, and consumers. The GMID contains over a million demographic, economic, and marketing statistics for 205 countries worldwide. The database also contains 6-year historic market size data for more than 330 consumer products in 52 countries, plus 5-year forecasts. To access thousands of international company profiles in the GMID, click on "Browse Reports," and then click on "Company Profiles."
Mintel Reports
Database containing over 600 consumer product and service marketing reports. Most are US and UK based. They are full of amazing detail and analysis.
Reference USA
Directory of U.S. business. Lists size of company, year established, type of business, credit rating, top personnel, yearly sales and more. Data can be searched by name of company, name of officers, geographic area, SIC, size, revenue or any combination.
SRDS Media Solutions
Find advertising rates and circulation information for more than 100,000 U.S. and international media properties including magazines, newspapers, radio, tv/cable, and more. ALSO INCLUDES CURRENT ELECTRONIC VERSION OF THE "LIFESTYLE MARKET ANALYST" WITH DEMOGRAPHICS AND PSYCHOGRAPHICS OF DMAs AND COUNTIES IN THE UNITED STATES.
NOTE: Local Market Analyst works in Internet Explorer ONLY.
SRDS Service Guides
SRDS PRIZM Groups Definitions
SRDS Claritas Prizm
Ulrich's Periodicals Directory
Ulrichs Periodical Directory contains nearly a quarter-million serial records, including: academic and scholarly publications, consumer magazines, electronic publications, monographic series, newsletters, newspapers, trade publications, 'zines, and many other types of serial publications. Contact information and advertising rates are also provided.
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Marketing: Recent Trends and Innovations
Marketing Links on the Launch Pad
Business Culture, Etiquette – International Cultural Differences
Key International Reference Books
Last Update: September 12, 2012
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