Tourism and the Economy Fact Sheet -
2014 and Previous Editions
Release Date: Jan 21, 2014
Annual snapshot of the most recent travel and tourism economic impact highlights for the state of Minnesota, tourism regions and counties
Sales Tax & Jobs
Annual sales, state sales tax and jobs for Minnesota's leisure and hospitality industry, including separate reporting for Minnesota resorts.
- 2012 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2011 Annual Minnesota Leisure and HospitalitySales Tax Statistics
- 2010 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2009 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2008 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2007 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2006 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2005 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
- 2004 Annual Minnesota Leisure and Hospitality Sales Tax Statistics
Jan 14, 2014
Complete annual sales tax statistics reports for Minnesota's Leisure and Hospitality Industry, beginning with 2004. Includes Accommodations; Food Services and Drinking Places; and Arts, Entertainment, and Recreation Industries, with a separate table in each annual report for each tourism region and county.
Apr 16, 2013
Newly-released data from the Minnesota Department of Revenue shows that resort sales and state sales tax revenue were up in 2011, even as the number of resorts continued to decline.
Annual Minnesota Resort Sales Tax Statistics, 1985 through 2011
- 2011 Resort Sales & Use Tax Statistics
- 2010 Resort Sales & Use Tax Statistics
- 2009 Resort Sales and Use Tax Statistics
- 2008 Resort Sales and Use Tax Statistics
- 2007 Resort Sales and Use Tax Statistics
- 2006 Resort Sales and Use Tax Statistics
- 2005 Resort Sales and Use Tax Statistics
- 2004 Resort Sales and Use Tax Statistics
- 1985 - 2000 Number of Minnesota Resorts, by County
- 1985 - 2000 Gross Sales at Minnesota Resorts, by County
Jul 24, 2012
Complete annual sales tax statistics for Minnesota resorts, by region and county, beginning with 2004. Two additional reports cover 1985 through 2000, one providing the number of resorts and the other providing gross sales at resorts for most of the years during this period. (Note: The Minnesota Department of Revenue did not provide resort reports for all of these years.)
Jul 23, 2012
Minnesota Resorts - Recently-released 2009 sales tax data compared with previous years back to 2004.
- 2006 Jobs and Wages, by Minnesota County in Excel Format
- 2006 Jobs and Wages, by Minnesota County in Acrobat PDF format
- 2005 Jobs and Wages, by Minnesota County in Excel Format
- 2005 Jobs and Wages, by Minnesota County in Acrobat PDF format
- 2004 Jobs and Wages, by Minnesota County in Excel Format
- 2004 Jobs and Wages, by Minnesota County in Acrobat PDF format
Jul 22, 2012
Jobs and wages by county, 2004-2006
Reports of results from various studies/surveys of Minnesota tourism businesses, consumers, etc.
Sep 10, 2013
Results from a recent Explore Minnesota Tourism (EMT) survey of Minnesota lodging and camping properties showed Minnesota accommodations with their fourth consecutive summer of modest growth and recovery. Overall, the informal survey indicated that summer 2013 business levels were up compared to a year earlier for both occupancy and revenue. However, results varied by accommodation type. Hotels, motels, B&Bs and historic inns did overall quite well, but resorts and campgrounds, which focus on outdoor activities, were negatively impacted by a cold and wet start to summer.
Sep 05, 2013
Explore Minnesota Tourism periodically surveys the Minnesota travel industry to get a pulse on current business conditions and trends. Most often, these surveys are conducted either just before or near the end of the summer travel season. The following reports provide summary analyses, as well as graphic presentations of results.
Jan 23, 2013
Summary results from a survey of the Minnesota tourism industry, providing feedback on Explore Minnesota Tourism services, programs and staff. The survey was conducted in late 2012.
Jul 30, 2012
Explore Minnesota Tourism undertook a study during 2011 and 2012 to segment Minnesota travelers and potential travelers, to provide insights for marketing messages and strategies.
Jul 30, 2012
During 2011 and 2012, Explore Minnesota Tourism has led a task force of various state agencies and private-sector entities in efforts to develop a brand for Minnesota.
Jul 29, 2012
Summary results from a survey of the Minnesota tourism industry, providing feedback on Explore Minnesota Tourism services, programs and staff. The survey was conducted in late 2009.
Jul 28, 2012
Research conducted by SMARI in 2008. Explore Minnesota Tourism (EMT)evaluated their publications, including insight into the travel planning process, the role of print publications, their impact on travel, and evaluations of specific Minnesota publications. Usage of the Internet to gather travel information has become the norm, but people still use printed publications. A key question addressed in this study is how printed publications integrate with on-line resources to meet consumers informational needs.
Jul 27, 2012
SMARI conducted this research in 2008. The study considered consumers' use of destination websites relative to the types of information they want and use; and organizational or functionality issues which present barriers to user-friendliness and/or the overall value of the site. The study included specific conclusions and recommendations regarding potential refinements for the Minnesota site.
Jul 26, 2012
Summary results from a survey of the Minnesota tourism industry, providing feedback on Explore Minnesota Tourism services, programs and staff. The survey was conducted in 2007.
Jul 24, 2012
Consumer-based research conducted by SMARI in 2007 and 2008. Explore Minnesota Tourism was interested in evaluating the image of Minnesota and the existing regions; identifying how travel regions are perceived and utilized by consumers; and identifying points of differentiation among the regions. The study was utilized in a decision to reconfigure Minnesota's four tourism regions into five regions.
Characteristics of travelers in Minnesota, including Canadian travel summary statistics.Canadian Travel Spending in Minnesota Grew 6% in 2012
Oct 09, 2013
Annual travel spending by Canadians in Minnesota grew 6% to $359 million in 2012, including a 12% increase in spending on overnight trips.
Oct 04, 2013
Summary of annual person-visits, spending, and spending per person-visit for overnight, day and combined (i.e., overnight and day) Canadian travelers to Minnesota, beginning with 2001.
Oct 04, 2013
Three tables for each year provide annual survey results for overnight, day and total (i.e., combined overnight and day) Canadian travelers to Minnesota. Results include province of residence, trip reason, transportation mode, party size, quarter of the year, duration, spending, accommodation type, sex and age of traveler; and travel party composition.
Nov 26, 2012
Twin Cities Metropolitan Area Visitor Profile - Summer 2012, conducted by the University of Minnesota Tourism Center for the Metro Tourism Committee.
Sep 18, 2012
Travel volume and spending by Canadians in Minnesota in 2011 surpassed previous record levels set in 2010, including more than 3 million total person-visits.
Aug 10, 2012
Statewide, regional and seasonal results of interviews with travelers throughout Minnesota, including demographic and socioeconomic profiles; and travel party and trip profiles.
Jul 01, 2012
Region-specific results, including traveler profiles and estimates of traveler spending and travel volume; as well as jobs, resident income and government revenue supported by travel spending. Other results include room/campsite rates and occupancy for three categories of lodging, travel spending by category and more. Note: The four Minnesota tourism regions represented in these reports were modified into a new five-region configuration in 2009.
Research Links & Sources
Additional reports, facts and figures related to Minnesota travel and tourism.
U.S. Travel Association research, including current and historical U.S. travel indicators
Office of Travel and Tourism Industries (OTTI) – Reports on arrival and departure information to and from the U.S.
University of Minnesota Tourism Center – Research and Publications
All materials are in pdf format.
- 2008 Minnesota Metro Region Report
- Bloomington Area Summer Visitor Profile (2012)
- Economic Impacts from the Minnesota Zoo 2009
- Irish Fair of Minnesota: Profile of Attendees 2011
- Minnesota's Network of Parks and Trails: An Inventory of Recreation Experience Opportunities: Metro Region
- Twin Cities Gateway Area Summer Visitor Profile (2012)
- Twin Cities Metropolitan Area Summer Visitor Profile (2012)
North Central / West
- 2008 Minnesota North Central/West Region
- Lake Country Scenic Byway: Awareness, Impact on Quality of Life, and Economy
- Leech Lake Area Summer Visitor Profile: A focus on interest in culture and nature based experiences
- Minnesota's Network of Parks and Trails: An Inventory of Recreation Experience Opportunities: Central Region
- Minnesota's Network of Parks and Trails: An Inventory of Recreation Experience Opportunities: Northwest Region
- Paul Bunyan Scenic Byway: Awareness, Impact on Quality of Life, and Economy
- Profile of 2011 Lady Slipper Celebration Attendees
- Scenic Byways and Quality of Life: An Annotated Bibliography
- The Economic Impact of Investments in the Intrinsic Qualities of the Paul Bunyan and Lake Country Scenic Byways
- 2008 Minnesota Northeast Region
- Minnesota's Network of Parks and Trails: An Inventory of Recreation Experience Opportunities: Northeast Region
- Wilderness Visitor Experience Over Time: Change, Constraints, & Impacts
- 2008 Minnesota Southern Region Report
- Minnesota's Network of Parks and Trails: An Inventory of Recreation Experience Opportunities: Southern Region
- 2012 Annual Report
- 2011 Annual Report
- 2010 Annual Report
- 2009 Annual Report
- Assessing the State of Customer-Based Brand Equity Among Select Minnesota Historical Society Stakeholders
- The Attributes and Amenities of Highway Systems That Are Important to Tourists
- Awareness of & Interest in Green Routes
- Community Tourism Development (Contact us)
- A Comparative Study of Strategic HRD Approaches for Workforce Planning in the Tourism Industry
- Design and Planning for Small Minnesota Resorts (Contact us)
- Economic Contribution of Museums in Minnesota: A Report of the Economic Impact Analysis Program
- Economic Impact of Recreational Trail Use in Different Regions of Minnesota
- Measuring Return on Investment of Tourism Marketing
- Minnesota's Network of Parks & Trails: Framework January 2011
- Profile of 2008 Minnesota Recreational Trail Users
- Quality of Life: Assessment for Transportation Performance Indicators Focus Group Report
- Quality of Life: Assessment for Transportation Performance Indicators Questionnaire Report
- Recreation and the Floodplain
- Resort Family Businesses Summary of Research
- State of Sustainable Tourism in Minnesota 2013
- State of Sustainable Tourism in Minnesota: Changes from 2007 to 2013
- The Impact of the Four-day School Week on Travel Among Households With Children in Minnesota
- The Sustainable Energy Solutions Guide for Minnesota Resorts
- Trends in Outdoor Recreation, Leisure and Tourism
- Transportation Barriers Affecting International Visitors to Minnesota
- Info for Minnesota Tourism Businesses & Organizations
- Customer Survey Report
- The Economic Impact of Expenditures By Travelers for 2005-2006
Economic Impact of Expenditures By Travelers for June 2007 to May 2008
- Minnesota’s Northeast Region and The Profile of Travelers
- Minnesota Tourism Research
- 2009 Minnesota Sales Tax Statistics
- Summer 2005 Minnesota Traveler Profile
- Winter 2005-2008 Traveler Profiles
- Winter 2005-2006 Lodging Revenues
Tax Statistics for Leisure and Hospitality Industry
Attractions in MN, 2010 (Prelim.)
- Tourism- United
- Tourism Center - U of MN
Last Update: April 16, 2014