Course Schedule January 16 - March 22

January 16
Introduction to the course, and a general overview.

January 18
Innovation management - an overview.
Chapter 1.

January 23
Decomposing the profit equation. Developing a framework for evaluating innovation.
Chapter 1.

January 25
Understanding the structure of innovation. Developing an understanding of sources of innovation. Static models. As you read this section, try to think of examples of innovations/companies that would fit each model.

Chapter 2 - upto page 31.

January 30
Understanding the structure of innovation. Developing an understanding of sources of innovation. Dynamic models. As you read this section, try to think of examples of innovations/companies that would fit each model.

Chapter 2 - page 31 - 41.

February 1
Catch up session for Chapter 2.
Reading: The revolution that failed. Use the models discussed to analyze AT&T's failure.

February 6
The underpinnings of profits. The role of competencies, endowments, and knowledge.
Chapter 3.
Reading: The totally digital factory may not be far away. Reflect on the future of a digital factory as a competency or an endowment.

February 8
Going over the tech plan assignment.

February 13
Sources and transfer of innovation.
Chapter 4
Reading: Ideas Factory with a cutting edge…

February 15
Catch up session on Chapters 3 and 4.

February 20
Choosing a profit site - understanding value migration and value pockets.
Learning to do a dynamic industry analysis, incorporating innovation
Chapter 7.

February 22
Developing a technology strategy - 1
Reading: What is strategy?

February 27
Developing a technology strategy - 2
Readings:
P&G's great web experiment
501 Blues

March 1
Developing a technology strategy - 3

Readings:
Sports shoe supplier is quick off the mark
Internet heralds new era of collaboration

March 6
Identifying potential co-opetitors
Learning to collaborate.
Chapter 9

March 8
Catch up session on tech strategy and collaboration.

March 12-16
Spring break

March 20
Review for quiz 1.

March 22
Quiz 1

A new schedule will be passed out the week of March 20.