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"Plunkett’s Sports Industry Almanac  (2021) covers the entire sports industry, providing competitive intelligence, market research and business analysis. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Our coverage includes sports business trends analysis and sports industry statistics. *

REF GV 716 .P587
online access


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Last Update: October 27, 2020

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Compiled by Jim Vileta
former Business Librarian

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