assignment 4
client site

 
 

overview

This assignment is where you put together all you've learned about web design and apply to a real situation, for a real client.

Chances are good that, if you continue to make web sites after this class, you'll be making some for other people. Your clients might be your own workgroup within your organization, or your own supervisor or boss. This is why I'm having you practice interviewing and presenting to your clients. These are skills that nearly all of you will need at some point in your working and creative lives.

Use the process list below to help schedule your time for the rest of this semester. You can use it as a basis for planning out future projects as well. It's a good all-purpose project planner.

process

phase one | research | initial client interview

Ask your client for a definition of the following items:

1_audience

2_user outcome desired

3_overall goals of the organization in the next year

4_competitive analysis; ask for names of competitors and comparable firms

5_design preferences (for example: colorful, serious, businesslike, creative, etc.)

6_(hand drawn) initial sketch of the site; this can be drawn during the interview

Assess your client's expectations about their new site, including:

1_how many pages, roughly

2_how much content is expected

3_costs (including image fees, establishing an account with an Internet Service Provider, other fees, etc.)

4_the client's responsibility to provide you with content; identify who will give you what by when; get sample copy and content for prototyping

5_set dates for your design presentation and final presentation

6_identify your day-to-day contact person within the organization, your "point person" who will answer questions, organize and assemble content, etc.

 

phase two | design | design presentation of prototype

Present your findings from the research phase. Make sure you heard the client correctly.

1_audience

2_user outcome desired

3_overall goals of the organization in the next year

4_competitive analysis; show 8 comparable sites and talk about what you like and don't like; get consensus

5_five-word design guidelines (for example: colorful, serious, businesslike, creative, etc.)

6_walk client through a prototype of the site; prototype should contain one example of each kind of page

 

phase three | implementation | final site; crash testing; final presentation; last changes; launch

Based on the feedback from the prototype presentation, complete the rest of the site.

Enlist team members to help crash test your site; leave time for changes based on their feedback. Spell check your site in Dreamweaver.

Final presentation to client. Use the same outline for your presentation as before; remind them why you made the choices you made.

1_audience

2_user outcome desired

3_overall goals of the organization in the next year

4_competitive analysis; show 8 comparable sites and talk about what you like and don't like; get consensus

5_five-word design guidelines (for example: colorful, serious, businesslike, creative, etc.)

6_walk client through the final site

Take notes and make any last-minute changes you negotiate with the client

Launch the site. Help your client announce it to the audience (emails, calls, suggest a launch plan). Tell all your own friends and potential clients.

Celebrate! You deserve it!