Assignment Page
client project you will create a web-based project for a real-life client on campus or in the local area (that is, local to you).

The client can be an organization, a faculty member, a business, etc.

A Capstone Project

Think of the Client Project as a capstone project for what you've learned this semester. All of the principles we've learned should inform on this project: the use of themes, screen real estate, visual hierarchy--even the theory that we've read. You don't have to use every single tool or idea we've learned, but you should c onsider it and be ready, in the commentary, to say why you chose to apply what you did.

Your clients can be anyone as long as...

— he/she/they need(s) a web site--or new site, or a subsite to their present Web site,
— the client is available actually to work with you to provide content and feedback on your creation of this site,
— the client is not you.


One of the important goals of any Client Project is to build the client's community: to increase and enhance the client's contact with the audience, to develop the "channels" and occasions by which this contact can take place, to sharpen the client's image and identity with its clientele. More on creating community via Web sites...


Since this site will constitute your client's primary online identity (as well as that of the client's audience), it's important that your site consciously create this identity with all the tools available: writing, voice, images, colors, visual styles, etc.

See my page on ethos and pathos for a fuller explanation of these terms.

Write and turn in a 500-word commentary following my standard guidelines.

In addition to those general requirements, your Client Project Commentary should

1. describe the ways that the process of working with your client resulted in the decisions you made in designing the site,
2. cite at least two examples from Nielsen and Tahir and relate them to specific design choices made in your Client site.
3. Parenthetically cite and document
all outside refereces (including online ones) using MLA citation and documentation format.

Other Key Terms