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(9/2/03)
Welcome
to "Document Design"!
Readings. For Thursday,
please read David Levy's Preface (pg. xi) and Chapter 2 (pg. 21) from
Scrolling Forward.
Please note that the course
discussion board is not available until the second week of the semester,
and so you should write your assigned "muddiest point" paragraph
(explained on the syllabus under "Readings")
on a piece of paper to be placed in your journal
as "Journal Entry #1."
Book to Come. Robin Williams'
Non-Designer's Design Book will be late arriving at the bookstore.
A new edition was delayed at the publisher and the old edition is no longer
available.
Zip Disks. Also for Thursday, find/purchase and bring in a Zip
disk to keep your course materials on. If you already have a Zip disk
to use, make sure it has most of its space available since you will create
some large files and folders for this class.
Syllabus. Today, we
will spend a few minutes discussing the syllabus,
which describes the design and expectations of the course. Please see
if you can find some questions to ask about the syllabus to help us all
get a clear picture of the semester.
First Project. We will also introduce the schedule of assignments,
and details of the first major project, the Revision
of Ad.
Hands On. Today, we'll get our hands dirty with PageMaker,
the desktop publishing software that we'll be using for print documents
this semester. See the step-by-step exercise sheet that I'll be handing
out in class today.
You'll need to find an image
to use for the exercise. You're welcome to use this high-quality image
of the Portland Malt Shop, which has not been optimized (that
is, its file size lightened) for fast download on the Web.
(9/4/03)
What happened to yesterday's
stuff on this blackboard? See link at the bottom of this page.
First Readings. Today, we'll consider David Levy's Preface and
Chapter 2. Keep in mind what the syllabus says about preparing
for meetings for which readings are assigned.
Readings for Tuesday: David Levy's Chapter 4. I will give you a
"Guided Reading" sheet today to take home with you. Bring it
back completed (by yourself and on your own) next Tuesday.
Door Plate Exercise.
Today, you'll complete your Door Plate Exercise, print it out, and turn
it in for credit--either in class, or by 3:30 Friday afternoon in my mailbox
in 420 Humanities. Be sure your name appears somewhere on the Door Plate
printout.
New Schedule. The delay
of the new edition of the Robin Williams book has sparked an avalanche
of changes to our schedule. The Revision of Ad
project will now become the second assignment, due Tuesday, October
7.
The first project will
now be the Logo/Banner/Icon, which will be due
on Tuesday, September 23. We will discuss that assignment in detail on
Tuesday, which will give us two weeks to complete it. Please take a look
at the complete schedule for all that
Robin Williams' publisher has wrought.
(9/9/03)
Readings for Thursday.
Please read Levy's Chapter 5 (pg. 78) for Thursday. I will give you a
set of Guided Reading to fill out. Also, you should be able to post your
"muddiest point" paragraph to the discussion board.
Logo, Banner, Icon.
Today, we can talk in detail about the first assignment, the Logo,
Banner, Icon Project. By next meeting, be sure to read the online
article on
logos.
Discussion Board.
Today, we'll attempt to get on the Webx
Discussion Board for the first time.
Follow these directions:
- login at the Webx
Discussion Board with your internet (email) id and the default
password of "webx"
- change the password to one
of your own choose once you login by clicking
on the "Preferences" button at the bottom of the screen. Please
make
sure you do not change your name in the "Preferences" panel
as this
will change your login name.
- add your actual name in
their preferences under "Second line of
information"
The Banner Exercise. Today, we'll also begin learning
Photoshop with Exercise #2. The Banner. If you don't already have it on
disk, here again is the raw Malt Shop image.
From this image, we'll make a banner that looks like this:

(9/11/03)
Readings for Tuesday.
For next time, read all of Robin Williams' The Non-Designer's Design
Book.
Levy Today.
Today, we'll discuss Levy's Chapter 5.
The Banner Exercise. Today, we'll complete Exercise #2.
The Banner. Here again is the raw Malt
Shop image. The banner we're making looks like this:

Posting to the Web.
Once we complete the banner exercise today, you'll put your banner up
on the Web and send the URL to the discussion board called "banner
URLs." I'll use this discussion to view your banners and give
you credit for the exercise.
I will give you a handout for
using Dreamweaver to transfer files to your Web space at UMD.
(9/16/03)
No readings for Thursday.
First Project Due Date
Coming Up. The Logo, Banner, Icon project
will be due by Wednesday, 9/24 at noon. More on posting these images to
the Web and signing up for a conference on Tuesday, 9/23.
Don't Be a Wimp.
Today, we'll talk about Robin Williams' The Non-Designer's Design Book,
particularly
1. Her CRAP criteria,
including
- Contrast
- Repetition
- Alignment
- Proximity
2. What she has to say about
mixing type faces
We'll also pick up a few new tools in Photoshop to prepare for the Logo,
Banner, Icon project.
(9/18/03)
First Project Due Wednesday. The Logo,
Banner, Icon Project will be due by 5:00 on Wednesday, September 24.
We'll learn in class on Tuesday about how to use Dreamweaver to "mount"
your images to post to the Web.
logos. Today,
we'll look at some examples of logos: good and bad.
First, I'll ask you to find
some logos on the Web for us to talk about.
Then, copy and paste the URL
of a logo you find in a message to the Webx discussion "Logo
URL and comment."
In that message, write a brief
commentary on the logo using terms and ideas from the article
on logos we read previously. For convenience's sake, these techniques
and principles include:
- forms
- colors
- fonts
- finishes
- proportions

- contrast
- repetition
- nuances
From Banner to Logo to Icon. We'll also work through
handouts called "Banner to Logo (Cappuccino)" and "Icon
from a Photograph" which I'll give you today. You'll need to download
a Photoshop file of the "5220 Logo"
(start by right clicking in the link) and open it up in Photoshop.
(9/23/03)
First Project
Due Wednesday. The Logo, Banner, Icon
Project will be due by 5:00 on Wednesday, September 24.
To submit this project, you'll
need to do the following:
- Mount the images
on a Web page. We'll do this together in class.
- Post the Web page
"index.html" and the image files to your Web space at www/5220/logo
(that is, in your "www" folder, have a folder called "5220"
and inside of that save the .html page and image files in a folder called
"logo"). See the handout "Transferring Files to the Web
with Dreamweaver" for a refresher.
- Go to the Web address
of the page you posted to make sure it's there, and that the images
are functioning and visible. If you've named the Web page "index.html"
and arranged your folders as I've suggested, the URL should be
<http://www.d.umn.edu/~youruserid/5220/logo>
- Send the URL.
In a message to the Webx discussion "Logo, Banner, Icon Project
URLs" paste in the URL from the browser and post the message.
- Printout
a black-and-white copy of the Web page using your browser and turn it
into my box in Humanities 420 by 4 p.m. on Wednesday.
- Sign up for a conference
via Webx.
Conferences.
We'll not meet as a class this Thursday or next Tuesday (9/30) because
of scheduled conferences. See the step-by-step list above. This one, 20-minute
conference, however, will count as two days' worth of attendance so please
be sure to have one.
In this conference, we'll talk
about your Logo, Banner, Icon Project, but also
any of these other up-coming matters, depending on what's concerning you:
- The Revision
of Ad Project (due 10/7)
- The Analytical
Essay I (due 11/6) and any readings from
Levy, or Williams.
- Photoshop, Dreamweaver,
your "www" folder, etc.
Our next meeting together will
be Thursday.
Mounting Your Images. We'll use the handout "Mounting
Your Graphics on a Web Page with Dreamweaver" to put your Logo, Banner,
Icon Project on the Web.
Two Exercises. On Thursday, we worked through handouts
called "Banner to Logo (Cappuccino)" and "Icon from a Photograph"
which I'll give you today. Using Dreamweaver and the previous handout
"Transferring Files to the Web with Dreamweaver," be sure to
move those two final products into a folder called "logo" in
your "exercises" folder on the Web (that is, 5220/exercises/logo)
and then send the URL.
(10/2/03)
New
Deadline for the Revision of Ad.
To turn in your Revision
of Ad, do the following:
By
noon on Monday,
10/13:
- Put your revision
of the ad and the original version on the same page (same side if possible).
You can do this electronically or by pasting up printouts/copies of
them. Label the revision and original. Do not put your name on the page.
- Make 22 copies
of the revision/original sheet (doublesided if the ads are too big for
one side)
- By noon on Monday,
10/13, bring the 22 copies to Humanities 424 (my office where you had
the conference)
- On my office door
is a bin with 11 file folders marked 1-11. On the wall to the left of
my office door is another bin with file folders marked 12-21.
- Put all but one
of your copies in a numbered file folder, using the lowest numbered
folder that's still empty.
- Take the copy you
saved out, write your name on it and the number folder you used, and
place that copy in my mailbox on the other side of the room (420 Humanities)
Between
noon on Monday 10/13 and class on Tuesday:
- Pick up one copy
from each of the folders
- Put the folder
number on the copy so you'll know what order we'll take them.
- Write your name
on each copy
- Before class on
Tuesday, read and comment on numbers 1-11 to discuss in a full-class
workshop. I'll collect these at the end of class. We'll do numbers 12-21
on the following Tuesday,
Scanning, Lifting and
Cleaning. We'll practice cleaning up an image lifted from a scanned
newspaper using Photoshop. The commands are Image > Adjust > Posterize.
You'll need to right click and save from this TIFF
image created from a scan.
Back to PageMaker.
Bring up your "Door Plate Exercise" in PageMaker and review
the steps you followed to create that document.
(10/7/03)

No class on Thursday, October 9
Revision
of Ad due by noon on Monday, October 13
To turn in your Revision
of Ad, do the following:
By
noon on Monday,
10/13:
- Put your revision
of the ad and the original version on the same page (same side if possible).
You can do this electronically or by pasting up printouts/copies of
them. Label the revision and original. Do not put your name on the page.
- Make 22 copies
of the revision/original sheet (doublesided if the ads are too big for
one side)
- On one
copy, write your name and all your annotations.
- By noon on Monday,
10/13, bring the 22 copies to Humanities 424 (my office where you had
the conference)
- On my office door
is a bin with 11 file folders marked 1-11. On the wall to the left of
my office door is another bin with file folders marked 12-21.
- Put your unannotated
copies in a numbered file folder, using the lowest numbered folder that's
still empty.
- Take the annotated
copy you saved out, be sure your name is on it, and write the number
folder you used, and place that copy in my mailbox on the other side
of the room (420 Humanities).
Between
noon on Monday 10/13 and class on Tuesday:
- Pick up one copy
from each of the folders
- Put the folder
number on the copy so you'll know what order we'll take them.
- Write your name
on each copy
- Before class on
Tuesday, read and comment on numbers 1-11
to discuss in a full-class workshop. I'll collect these at the end of
class. We'll do numbers 12-21 on the following Tuesday.
What We Say In Workshop. Take a look at some guidelines
for responding to the Revisions of Ad for workshop on the next two
Tuesdays.
"Visiting Day."
This is the last class meeting before turning in your Revision
of Ad. As you finalize your
projects today, we'll have our first "Visiting Day." For 20
minutes, I'll ask
- half of you
to sit (the A-Through-Go Team below) at your
computer working on your Revision of Ad.
If you have questions or problems, have them ready! Then I'll ask the...
- other half
of the class (the Gr-Through-Z Team) to get
up and circulate around, looking to see what you can learn from or help
with. Look for effects you like and ask to see how they were done. See
if you can help with any problems or answer any questions from those
seated.
A-Through-Go
Team
Anderson, Amelia
Anderson, Nicole
Axdahl, Roanne
Bode, Elizabeth
Braam, Kristin
Davis, Kyle
Fasteland, Maggie
Frokjer, Sharon
Giblin, Diane
Goebel, Kathleen
|
Gr-Through-Z
Team
Green, Joanna
Grenke, Seth
Hengel, Katherine
Johnson, Mandy
Kysely, Genevieve
Lannon, Jennifer
Lehane, Kyle
Loff-Dircks, Judy
Mirra, Joshua
Schauer, Brent
Scherf, Tessa
|
Then, for the next 20 minutes,
we'll reverse roles: Gr-Through-Z Team sits working while the
A-Through-Go Team circulates, problem-solving and learning.
10/14/03
Revision
of Ad Workshop. Today, we'll have a full-class workshop of projects
1-7 (based on the folder numbers where the printouts
were turned in). We will also workshop projects on Thursday and next Tuesday.
Here are the projects we'll do today:
1. Amazing Grace
2. Buena Vista Octoberfest (1)
3. Innerspace Scuba
4. Coffeehouse
5. End of Summer BBQ (JT's)
6. UMD Hockey tickets
7. Rick's Tree & Stump Removal
I'll collect your written responses
to these at the end of class today. Be sure to put your name on each one.
We'll do numbers 8-14
on Thursday, and 15-21 on the following Tuesday 10/21.
What We Say In Workshop. Here again are the guidelines
for responding to the Revisions of Ad for workshop.
(10/16/03)

Introducing the New Media Writing Project.
- The print document is due 10/23
- The Web site version is due 11/18
Revision of Ad Projects Workshopped on Thursday, Oct
16
8. Taste of Italia
9. Natural Childbirth Classes
10.
11. Electric Fetus
12. DCI Plasma
13. Fond du Lac College
14. Business Services (UMD Center for Economic Development)
Numbers. Here is the complete list of Revision of Ad
projects with their folder numbers.
1. Amazing Grace
2. Buena Vista Octoberfest (1)
3. Innerspace Scuba
4. Coffeehouse
5. End of Summer BBQ (JT's)
6. UMD Hockey tickets
7. Rick's Tree & Stump Removal
8. Taste of Italia
9. Natural Childbirth Classes
10.
11. Electric Fetus
12. DCI Plasma
13. Fond du Lac College
14. Business Services (UMD Center for Economic Development)
15. CW Chips
16. Odyssey's
17. Hammond
18. Buena Vista Octoberfest (2)
19. Call of the Wild Gallery
20. Lakehead Mortgage
21. The Reef
(10/21/03)
Show and Reception. An opening reception for Judi Loff-Dircks's
BFA Exhibition is being held at the Tweed Museum today from 4 p.m. to
6 p.m.
Due Thursday. A copy of the print document you're using
for the New Media Writing Project is due
on Thursday, 10/23.
Conferences Next Week. We'll cancel class and have individual
conferences again next week. Please sign up for one of the available days
and times on Tuesday, Wednesday or Thursday via the Conferences
folder on Webx. Follow the directions at the top of the day's page.
Numbers. Here is the complete list of Revision of Ad
projects with their folder numbers.
1. Amazing Grace
2. Buena Vista Octoberfest (1)
3. Innerspace Scuba
4. Coffeehouse
5. End of Summer BBQ (JT's)
6. UMD Hockey tickets
7. Rick's Tree & Stump Removal
8. Taste of Italia
9. Natural Childbirth Classes
10.
11. Electric Fetus
12. DCI Plasma
13. Fond du Lac College
14. Business Services (UMD Center for Economic Development)
15. CW Chips
16. Odyssey's
17. Hammond
18. Buena Vista Octoberfest (2)
19. Call of the Wild Gallery
20. Lakehead Mortgage
21. The Reef
Responder of the Set. Once you've received your classmates'
written responses to your Revision of Ad project,
1. look them over and decide
which three that gave you the most helpful, most energetic, most thoughtful
feedback. Don't just choose the ones who liked your project the best!
2. Rank the three and vote
for the first, second and third best responder below.
3. Choose your own name from
the last drop-down menu so I can give you credit for voting.
(10/23/03)
Due Today. A copy of the print document you're using
for the New Media Writing Project is due
on today in class. 
Conferences Next Week. We'll cancel class and have individual
conferences again next week. Please sign up for one of the available days
and times on Tuesday, Wednesday or Thursday via the Conferences
folder on Webx. Follow the directions at the top of the day's page.
Responder of the Set. By Monday, please vote for the
top three responders to your Revision of Ad project.
In preparation for the next stage in the New
Media Writing project, we'll learn more about creating Web pages using
Dreamweaver.
(11/4/03)
Essay due Thursday. The Analytical
Essay 1 project will be due this Thursday.
More Web Pages. In preparation for the next stage in
the New Media Writing project, we'll learn
more about creating Web pages using Dreamweaver. See our handouts "Beginning
Dreamweaver 1" and "Beginning Dreamweaver 2 (Lyric)." You'll
post the result to a folder called "dreambegin" and then post
the URL to the Webx discussion "Lyric
(Beginning Dreamweaver)."
Introducing the Bookmark/Web
Page Project.
(11/6/03)
Today, you'll turn in your Analytical Essay I.
Introducing the Client Project and the Analytical
Essay II.
Client Project as Community Building
- Loyalty
- Ethos
- Channels
- Tag Lines e.g., A Great
University by a Great Lake
Horizontal Design.
The major event of today will be the "Horizontal Design" Exercise,
which you should work to complete and post to the Web by Friday at 3:00
p.m. We will continue this exercise on Thursday if necessary.
For this exercise, you'll need
to get the step-by-step handout and to read and save the page "Horizontal
Design Technique"
(11/11/03)
For Thursday, Read Levy Chapter 8. I have a Guided Reading page to give
you.
Questions about the Client Project, Analytical
Essay II, or the New Media Writing Project?
Jello Design.
The major event of today will be the "Jello Design" Exercise,
which you should work to complete and post to the Web by Thursday at class
time.
For this exercise, you'll need
to get the step-by-step handout and to read and save the page. Here are
also two image you can use for this exercise.


(11/13/03)
Questions about the Book Mark/Web
Site Project, Client Project, Analytical
Essay II, or the New Media Writing Project?
The New Media Writing Project Web site will be due next Tuesday, 11/18.
Please have it posted to the Web by classtime and send the URL to the
Webx discussion "New
Media Writing URLs."
Mopping up
Jello?
For the Analytical Essay 2
assignment, let's think about the "question or issue" from Levy
that will be the unifying idea for the essay. Let's take a look at what
Peter Elbow has to say about the "Believing
and Doubting Games" in the "intellectual enterprise."
What are some "questions or issues in Levy" that we might take
on as a topic in the last essay.
Please post three (with page
numbers) in a posting to the Webx discussion "Levy
Questions or Issues."
Levy Chapter 8.
Book
Marks in Page Maker. The Book Mark/Web
Site Project will be due a week from next Tuesday, 11/25. Today, I'll
show you how to set up a book-mark style document in Page Maker.
You will be able to copy and paste any content you've already created
into this template, which ensures that front and back are aligned precisely
when you print.
(11/18/03)
Troubleshooting. We'll take a few minutes at the beginning
of class today to troubleshoot our New Media
Writing Projects. If you have no troubles, be prepared to help others
with theirs.
There is no reading assigned for Thursday. Use the time
to work on your Book Mark/Web Page Project,
due next Tuesday, which we'll work on in class today.
(11/20/03)
I will hold optional conferences next Tuesday,
11/25, rather than a class meeting. I will be in my office during class
time to talk or book mark printouts, etc. (see below).
Conferences after Thanksgiving. We'll cancel class and
hold required conferences on Tuesday, Wednesday and Thursday after Thanksgiving
(December 2-4). Sign up for an available conference at the Webx discussion
for one of these days in the Webx Conferences
folder.
The Book Mark/Web Page Project
is due by next Tuesday at 3:00. You can complete the
following items anytime before then:
- Post the Web page/site to a folder on the server:
www/5220/bookmark
- Post a JPEG of your book mark (both sides) to the
same folder. I'll show you today how to create the jpeg from PageMaker.
This will allow me to see the color of your book mark without your having
to go to the expense of printing out in color.
- Print out a black-and-white copy of the book mark
and Web site/page and hand it in to me with annotations.
- Send a message to the Webx folder "Bookmark
URLs" with a URL for both the Web page/site and the
jpeg of your book mark (front and back).
Exercise: "Creating a Color JPEG from any Document
via 'Print Scrn'"
(12/4/03)
Client Project Drafts Due Monday, December 8
We will do a workshop of the BETA versions (rough drafts) of the Client
Projects during the last week of classes.
To participate, you'll need to make available the BETA version of your
Client Project to the class by noon on Monday, December
8. You'll do this in one of two ways depending on the medium:
- Online projects should be posted to the Web and a URL sent to the
correct Webx discussion (see below).
- Paper-based projects should be turned in to the plastic bins on or
near my office door. You will also send a message to the Webx
discussion saying that your project is available at my office.
Since the Webx discussion will determine the order we take the projects
in workshop, everyone should send a message to the discussion whether
the project is online or paper.
See step-by-step directions on this process below:
Turning in the Client Project BETA version
1. Look in the lists below
to determine if you're on the A-Go Team or the Gr-Z Team (based on the
first letter of your last name.
A-Go
Team
Anderson, Amelia
Anderson, Nicole
Axdahl, Roanne
Bode, Elizabeth
Braam, Kristin
Davis, Kyle
Fasteland, Maggie
Frokjer, Sharon
Giblin, Diane
Goebel, Kathleen |
Gr-Z
Team
Green, Joanna
Grenke, Seth
Hengel, Katherine
Johnson, Mandy
Lannon, Jennifer
Lehane, Kyle
Loff-Dircks, Judy
Mirra, Joshua
Schauer, Brent
Scherf, Tessa |
2. By noon on Monday, December 8, go to the Webx discussion for your
own team:
In the Webx discussion, post a message with the name of your client and
a paragraph explaining the context and background of your client and what
your project is intended to do for the client.
If your project is a
Web site or other online genre, post the URL of the document
so your classmates and see it.
If your project is paper-based,
be sure to turn in 11 copies to one of the bins on/near my door by the
deadline:
- If you're in the A-Go Team, find the bin on my door and file
your copies in a folder inside
- If you're in the Gr-Z Team, find the bin to the left of
my door and file your copies in a folder inside
Preparing for the Workshop
See the page "Visiting Day Workshop"
for directions on preparing for the workshop during the last week.
(12/9/03)
Client Project Drafts Due Monday, December 8
We will do a workshop of the BETA versions (rough drafts) of the Client
Projects during the last week of classes.
To participate, you'll need to make available the BETA version of your
Client Project to the class by noon on Monday, December
8. You'll do this in one of two ways depending on the medium:
- Online projects should be posted to the Web and a URL sent to the
correct Webx discussion (see below).
- Paper-based projects should be turned in to the plastic bins on or
near my office door. You will also send a message to the Webx
discussion saying that your project is available at my office.
Since the Webx discussion will determine the order we take the projects
in workshop, everyone should send a message to the discussion whether
the project is online or paper.
See step-by-step directions on this process below:
Turning in the Client Project BETA version
1. Look in the lists below
to determine if you're on the A-Go Team or the Gr-Z Team (based on the
first letter of your last name.
A-Go
Team
Anderson, Amelia
Anderson, Nicole
Axdahl, Roanne
Bode, Elizabeth
Braam, Kristin
Davis, Kyle
Fasteland, Maggie
Frokjer, Sharon
Giblin, Diane
Goebel, Kathleen |
Gr-Z
Team
Green, Joanna
Grenke, Seth
Hengel, Katherine
Johnson, Mandy
Lannon, Jennifer
Lehane, Kyle
Loff-Dircks, Judy
Mirra, Joshua
Schauer, Brent
Scherf, Tessa |
2. By noon on Monday, December 8, go to the Webx discussion for your
own team:
In the Webx discussion, post a message with the name of your client and
a paragraph explaining the context and background of your client and what
your project is intended to do for the client.
If your project is a
Web site or other online genre, post the URL of the document
so your classmates and see it.
If your project is paper-based,
be sure to turn in 11 copies to one of the bins on/near my door by the
deadline:
- If you're in the A-Go Team, find the bin on my door and file
your copies in a folder inside
- If you're in the Gr-Z Team, find the bin to the left of
my door and file your copies in a folder inside
Preparing for the Workshop
See the page "Visiting Day Workshop"
for directions on preparing for the workshop during the last week.
(12/9/03)
Permissions. Remember how helpful it was to see examples of previous
students' projects?
Today, I'll handout permission forms that will enable me to share your
work with future students. Please return the form either granting, denying
or limiting use of your work for academic, non-commercial purposes.
Visiting Day Workshop. See the page "Visiting
Day Workshop" for an explanation of our workshop today and Thursday.
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